If there is one business skill that is more important than all others, it is being a strong negotiator. The better you are at negotiation, the more successful you will be as well as the business you work for or own. Now you can learn powerful negotiation strategies for free by reading Jim Camp’s negotiation strategy blog. Jim Camp is recognized as the world’s leading negotiation expert and trainer. Do yourself and your career a big favor and learn how to be a better negotiator by reading Jim Camp’s negotiation strategy blog http://www.campnegotiationinstitute.com/about/blog/.

qOpDesign, aka “qOp“, was created under the premise that people have lots of good ideas when it comes to their businesses becoming more “techy”, but no one they can rely on to deliver. Like that project that’s collected dust in the corner of your desk — the one where you were gonna give your website that the boss’ kid built over a summer in 2005 — a makeover. Or that other thing you were supposed to look into about Search Engine Optimization. Oh, and a mobile site, too, maybe, you guess?.. So you start thinking, maybe I should just get somebody else to think about all of this. But someone really good!
We provide the best solutions for your business:
- Web Design & Development
- Mobile App & Game
- Search Engine Optimization
- Branding & Logo
- Tech Management Consulting

Take a look through our site, our projects, our services. What do you think, can we help? Give us a shout when you’re ready.

Best Regards,
Peter Nguyen - President / Founder @ qOpDesign


Website: http://www.qopdesign.com/
Phone:615.823.3086
Email: info@qopdesign.com

As the CEO of an advertising agency, I see horrible advertising everyday. The most common mistake I see is what I call, “me too advertising”. “Me too advertising” is when businesses or advertising agencies create advertising (advertisement, brochure, sales letter, website, etc.) that looks and reads like an exact copy of their competition’s advertising. Instead of demonstrating why their product or service is unique and offers outstanding benefits, they say exactly what their competition says. For proof of “me too advertising”, go to your phone book and look at advertising in almost any category. You can basically exchange the company names in the ads and the ads are identical. Nearly everybody is using the same dull clichés such as, “Our customers are #1”, “Serving your needs for xx years”, “Family owned”, “Best Service”, “Friendly Service”, “Great Selection”, etc. This kind of advertising is SO BORING and overused. That is why it produces such horrible results. If you want to have advertising that generates a lot of quality leads and puts you ahead of your competition, you need to be different and prove why your product or services offers the best benefits to your customer. To make your advertising great so it consistently generates high quality leads, here is a list of the differences between great advertising and terrible advertising: 1. Great advertising includes an attention-grabbing headline that calls out to the target market and makes a benefit-based promise. Bad advertising does not include a headline and hopes that the reader will find the graphics interesting enough to read the advertising piece. Big mistake! 2. Great Marketing focuses on a powerful benefits-based sales message and promise. Bad marketing focuses on aesthetic graphic design and being “cute and creative” and using as little sales text as possible. A great sales message is a message that promises a specific result. For example, “If our skin care product does not make your face look 10 years younger in 30-days or less, we’ll give you a 110% refund!” 3. Great advertising offers quantitative proof of why a product or service is better than the competition. Bad advertising just says, “we are the best.” For examples of how to show proof that your product is better than the competition, your marketing should make statements that you can prove such as, your widget lasts 3.7 times longer, it costs 27% less, our company offers a 90-day 100% money-back guarantee while our competitors offer no guarantee, our widget is guaranteed to last 5 years or we will replace it for free, while our competition only offers a 6-month replacement guarantee, etc. You need to make your marketing promise so strong that people would have to be a fool to do business with anybody but you. If you apply these 3 simple strategies in your advertising, I guarantee you will see an increase in sales. For more information on how to create great advertising, please visit The Geisheker Group at http://www.geisheker.com.